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Welcome to the world of Atomic, where passion for skiing meets cutting-edge technology and innovation. At Snowtrax Ski and Snowboard Store, we're proud to offer you the finest selection of Atomic Skis, both online at snowtraxstore.co.uk and in our store in Dorset, UK. Dive into the essence of Atomic and discover why this brand has been a trailblazer in the ski industry for over seven decades.
A Legacy of Excellence
Atomic's story begins in 1955 in the heart of the Austrian Alps, where a small company with a big dream set out to redefine skiing. Since then, Atomic has been synonymous with excellence, pushing the boundaries of what's possible on the slopes. With a rich heritage and a commitment to quality, Atomic Skis have become a symbol of precision and performance.
Innovation at the Core
Atomic's ethos revolves around innovation and a relentless pursuit of perfection. They understand that every skier is unique, and that's why they continually invest in cutting-edge technology to cater to a wide range of skiing preferences. Whether you're a speed enthusiast, a freestyle lover, or an adventurous backcountry explorer, Atomic has the perfect ski to elevate your experience.
Unmatched Technology
Atomic is at the forefront of ski technology, crafting skis that offer unparalleled performance and control. From their groundbreaking Redster series, designed for racing and high-speed precision, to the versatile Vantage series for all-mountain adventures, Atomic blends art and science to create skis that redefine your limits.
Sustainable Commitment
In an era where environmental responsibility is paramount, Atomic takes sustainability seriously. They're dedicated to minimising their carbon footprint and conserving resources, ensuring that future generations can enjoy the mountains just as we do today. When you choose Atomic, you're not just buying skis; you're supporting a brand that cares about the planet.
Explore Atomic at Snowtrax
At Snowtrax Ski and Snowboard Store, we're thrilled to be your gateway to the exciting world of Atomic Skis. Whether you're a seasoned pro or a novice skier, we have the perfect Atomic ski to match your skills and aspirations. Shop online at snowtraxstore.co.uk or visit our Dorset store to experience Atomic's excellence firsthand.
Join us in celebrating Atomic's legacy, innovation, and commitment to a sustainable future. Elevate your skiing experience with Atomic Skis, where performance knows no bounds.
Hawx Prime 100 BOA Ski Boots 2026
SUMMARY
The Atomic Hawx Prime 100 BOA blends comfort and control with modern BOA fit tech, ideal for all-day skiing at any level.
WAIT We are committed to giving you the best prices possible, that's why we check our competitors’ prices regularly.
If you've found the exact product you're looking for cheaper at another authorised UK Dealer, you can enquire about a price match.
SUMMARY
The Atomic Hawx Prime 100 BOA blends comfort and control with modern BOA fit tech, ideal for all-day skiing at any level.Everyday skiing meets next-gen performance with the Atomic Hawx Prime 100 BOA – a ski boot that redefines fit, feel, and function. Built for intermediate to advanced skiers, it combines the convenience and precision of the BOA® Fit System across the lower foot with traditional buckles on the cuff for secure upper support. This hybrid closure system delivers even pressure distribution and a locked-in feel that boosts both comfort and control. With a medium 100 flex and adaptable 100mm last, the Hawx Prime 100 BOA offers the perfect blend of responsiveness and all-day wearability. Get ready for a more intuitive, confidence-inspiring ride, no matter the conditions.
Features:
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Memory Fit shell
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Silver Mimic liner
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35mm Power strap
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Single BOA
Last: 100mm
Flex: 100
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Condition
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Gender
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Age Group
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Season
Experience Ultimate Comfort with Our Expert Boot Fitting at Snowtrax in Dorset!
Transform your ski and snowboard adventures with perfectly fitted boots from The Boot Lab at Snowtrax. Our skilled boot fitters will conduct a thorough analysis of your feet and assist you in selecting the ideal boot for unparalleled comfort and enjoyment.
Why Choose The Boot Lab at Snowtrax?
Ski & Snowboard Boot Fitting Services:
- Comprehensive Foot Analysis
- Expert Boot Selection
- Custom Insoles Tailored to You
- Precision Boot Customisation
We are committed to providing you with the best boots for your needs, ensuring maximum comfort and enjoyment on your holiday.
Secure your spot at our Boot Lab today and guarantee the perfect fit for your next adventure - Book Here
UK DELIVERY
Christmas Delivery Information
Standard Delivery Service:
- Cost: Free for orders over �75 (Mainland only)
- Carrier: Royal Mail, APC
- Delivery Time: Usually takes 5-7 working days from ordering
Priority Delivery Service:
- Cost: From �5.99
- Carrier: Tracked courier next working day service (from dispatch)
- Features: Includes a two hour delivery window with options to rearrange
- Note: No deliveries on Saturdays, Sundays, or Bank Holidays
Large & Bulky Items:
- Cost: Free for orders over �75 (Mainland only)
- Service: Next working day delivery
- Carrier: Courier
- Items: Applies to all items over 1m in length (Includes Skis and Snowboards)
- Note: No deliveries on Saturdays, Sundays, or Bank Holidays
Collect from Our Store:
- Cost: Free for all orders
- Availability: Usually ready within a few hours of ordering
- Instructions: Select this option at checkout. You will receive an email when your order is ready for collection
Ski Binding Mounting:
- Cost: Free for orders with skis and bindings
- Process: We will contact you to confirm if you want the bindings mounted
- Timescale: Typically adds 1-2 working days to the dispatch or collection time. For urgent orders, please contact us before ordering
VAT Free Shopping:
- Automatic Adjustment: VAT is removed for shipments to VAT free locations like the Channel Islands
- Instructions: Add products to your cart and proceed to checkout; VAT will be removed once you enter your delivery address
Dispatch Timescales:
- Orders confirmed before 12pm: Usually dispatched the same working day
- Orders confirmed after 12pm: Usually dispatched the next working day
- Ski Binding Mounting: Allow an extra 1-2 days
For further information about deliveries, including BFPO addresses and international delivery, please visit our delivery information page
Returns Process
We are pleased to offer refunds for any items purchased from Snowtrax, subject to the following conditions:
- Condition: Returned goods must be unused, in saleable condition, and in their original packaging with all labels attached.
- Exceptions: Due to health and hygiene reasons, we cannot accept returns for underwear or face coverings unless the item is clearly faulty.
- Skis & Bindings: Skis and bindings that have been drill mounted are no longer considered new and unused.
- Timeframe: Returns must be made within 14 days of receipt. *Extended until 15th Jan for Xmas Gifts purchased from 1st November.
- Returns Note: A completed returns note is essential for processing your return.
- Refund Method: Refunds will be issued to the original payment method. Please allow up to 7 working days for the funds to appear in your account.
- Exchanges: For exchanges, please place a new order for the desired item. We will refund your return once it is received.
This returns policy applies only to online and telephone purchases. For in-store purchases, please contact us or visit the store for details on our in-store return policy.
Welcome to the world of Atomic, where passion for skiing meets cutting-edge technology and innovation. At Snowtrax Ski and Snowboard Store, we're proud to offer you the finest selection of Atomic Skis, both online at snowtraxstore.co.uk and in our store in Dorset, UK. Dive into the essence of Atomic and discover why this brand has been a trailblazer in the ski industry for over seven decades.
A Legacy of Excellence
Atomic's story begins in 1955 in the heart of the Austrian Alps, where a small company with a big dream set out to redefine skiing. Since then, Atomic has been synonymous with excellence, pushing the boundaries of what's possible on the slopes. With a rich heritage and a commitment to quality, Atomic Skis have become a symbol of precision and performance.
Innovation at the Core
Atomic's ethos revolves around innovation and a relentless pursuit of perfection. They understand that every skier is unique, and that's why they continually invest in cutting-edge technology to cater to a wide range of skiing preferences. Whether you're a speed enthusiast, a freestyle lover, or an adventurous backcountry explorer, Atomic has the perfect ski to elevate your experience.
Unmatched Technology
Atomic is at the forefront of ski technology, crafting skis that offer unparalleled performance and control. From their groundbreaking Redster series, designed for racing and high-speed precision, to the versatile Vantage series for all-mountain adventures, Atomic blends art and science to create skis that redefine your limits.
Sustainable Commitment
In an era where environmental responsibility is paramount, Atomic takes sustainability seriously. They're dedicated to minimising their carbon footprint and conserving resources, ensuring that future generations can enjoy the mountains just as we do today. When you choose Atomic, you're not just buying skis; you're supporting a brand that cares about the planet.
Explore Atomic at Snowtrax
At Snowtrax Ski and Snowboard Store, we're thrilled to be your gateway to the exciting world of Atomic Skis. Whether you're a seasoned pro or a novice skier, we have the perfect Atomic ski to match your skills and aspirations. Shop online at snowtraxstore.co.uk or visit our Dorset store to experience Atomic's excellence firsthand.
Join us in celebrating Atomic's legacy, innovation, and commitment to a sustainable future. Elevate your skiing experience with Atomic Skis, where performance knows no bounds.
