{"product_id":"atomic-hawx-prime-75-w-ski-boots","title":"Hawx Prime 75 W Ski Boots","description":"\u003cp data-start=\"166\" data-end=\"950\"\u003eDesigned for all-mountain skiers with medium-width feet, the Atomic Hawx Prime W offers a forgiving flex and a highly adaptable fit. Featuring a mid-volume 100mm last, this women’s-specific boot blends comfort and performance with thoughtful, lightweight engineering. Prolite construction reinforces critical zones to reduce weight while maintaining power and stability. The anatomically pre-shaped 3D Bronze liner wraps the ankle and heel for excellent support and out-of-the-box comfort, while the 3D Stretch Toe Box adds welcome space where needed. The Adaptive Fit System (AFS) cuff spoiler can be removed to increase volume in the calf area—ideal for a more tulip-shaped fit. If you're ready to explore the Hawx Prime W line, this is your ideal starting point.\u003c\/p\u003e\n\u003chr data-start=\"952\" data-end=\"955\"\u003e\n\u003cp data-start=\"957\" data-end=\"970\"\u003e\u003cstrong data-start=\"957\" data-end=\"970\"\u003eFeatures:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"972\" data-end=\"1526\"\u003e\n\u003cli data-start=\"1039\" data-end=\"1115\"\u003e\n\u003cp data-start=\"1041\" data-end=\"1115\"\u003e\u003cstrong data-start=\"1041\" data-end=\"1054\"\u003eSoft Flex\u003c\/strong\u003e – Forgiving flex ideal for beginner to intermediate skiers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1116\" data-end=\"1204\"\u003e\n\u003cp data-start=\"1118\" data-end=\"1204\"\u003e\u003cstrong data-start=\"1118\" data-end=\"1142\"\u003eProlite Construction\u003c\/strong\u003e – Lightweight with reinforcements in key zones for strength\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1205\" data-end=\"1277\"\u003e\n\u003cp data-start=\"1207\" data-end=\"1277\"\u003e\u003cstrong data-start=\"1207\" data-end=\"1226\"\u003e3D Bronze Liner\u003c\/strong\u003e – Anatomical shape for a snug and supportive fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1278\" data-end=\"1359\"\u003e\n\u003cp data-start=\"1280\" data-end=\"1359\"\u003e\u003cstrong data-start=\"1280\" data-end=\"1302\"\u003e3D Stretch Toe Box\u003c\/strong\u003e – Adds length in the big toe area for enhanced comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1360\" data-end=\"1445\"\u003e\n\u003cp data-start=\"1362\" data-end=\"1445\"\u003e\u003cstrong data-start=\"1362\" data-end=\"1382\"\u003eAFS Cuff Spoiler\u003c\/strong\u003e – Removable to increase lower-leg volume and tulip-shape fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1446\" data-end=\"1526\"\u003e\n\u003cp data-start=\"1448\" data-end=\"1526\"\u003e\u003cstrong data-start=\"1448\" data-end=\"1473\"\u003eWomen-Specific Design\u003c\/strong\u003e – Tailored shape and cuff height for female skiers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eFlex: 75\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLast 100mm\u003c\/strong\u003e\u003c\/p\u003e","brand":"Atomic","offers":[{"title":"24.5 \/ BLACK ICE","offer_id":55364636901753,"sku":"W26\/AE5033540\/245","price":244.96,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/2746\/5754\/files\/hawxprime75wside.jpg?v=1750690381","url":"https:\/\/www.snowtraxstore.co.uk\/products\/atomic-hawx-prime-75-w-ski-boots","provider":"Snowtrax","version":"1.0","type":"link"}